The flowers of your labour

I’m still here by the way. Just haven’t been blogging.

I’ve had a big change of clients recently which has caused some changes in my work patterns but I think it’s safe to say I’m back. I made it to #EdCM last week for the first time this year (I KNOW!) and I’m finding time for Twitter again after putting it on the back burner.

It’s been a long time since I was actively building my network, creating content and engaging with people.

But you know what?

It didn’t matter.

When I re-inserted myself into the social media matrix it was as if I’d never left. The foundations that I’d spent so long building actually held the whole thing up. This blog is still getting good traffic, people still email me with enquiries, my friends are all still there on Twitter and the burritos are still good at @illegaljacks.

So there’s a lesson for you. The work that you put in at the beginning of digging your digital plot, the strategy work and planning. That’s never going to be wasted. It’s what roots the whole thing. After that you have a very fertile foundation on which to grow your digital garden.

I’m off to water the flowers.

Image credit: Robert Michie


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